person jumping off a ship blindly


Why you shouldn't jump ship and change your website's domain name on a whim...

So, you might not be ranking as highly as you'd like on google BUT before you even think about rebranding your whole website with a new domain name take a moments pause and ask your self this question "Do i know my current domain authority?"

If you haven't checked and want to know what this is then read on...

Website domain authority is a crucial metric for evaluating the credibility and trustworthiness of a website. It indicates the level of influence a website has in search engine rankings and the ability to attract organic traffic.


If your current domain is a 22 do you really want to change it for one with a domain authority of zero to 2?

A brand new domain will be starting from scratch whereas a higher domain authority signifies a greater chance of ranking well in search engine result pages and gaining visibility among the target audience.

To improve your website's domain authority, focus on creating high-quality content, optimising on-page elements, building quality backlinks, and ensuring a positive user experience. Don't be tempted to jump ship prematurely and lose the ground you have gained. If you want to know more then drop us a message and we'll point you in the right direction.

For some more insider knowledge on the dark art of SEO Alchemy why not download our guide using the form on this page or contact us for a chat by clicking the button below.





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